You: Hello, may I speak with Mr. or Mrs. Seller, please?
Potential Seller: This is Mrs. Seller speaking. Who's calling?
You: Hi, Mrs. Seller. This is [Your Name] from [Your Real Estate Agency]. I hope you're doing well. I wanted to reach out to you today because I've been getting some really great results on social media, in particular TikTok, and I believe I have some exciting insights that could be beneficial to you regarding your property.
Potential Seller: Oh, really? What's this about?
You: Absolutely. I've been closely monitoring the current trends in real estate marketing and social media engagement. I recently had a property similar to yours, and I posted a video showcasing it on TikTok. Now, I know you might not be on TikTok, but the response we received was quite remarkable.
Potential Seller: TikTok? Isn't that for kids?
You: I understand your concern, but the reality is that the platform has gained traction among a wide age range, including potential buyers. The video received over to 11,000 views, and astonishingly, over 1,200 people expressed genuine interest in the property – all without us spending a single dollar on marketing.
Potential Seller: That's impressive. But how does that affect my property?
You: Well, the interest generated through this TikTok video serves as a strong indicator of the level of buyer interest out there. It's a clear demonstration that there's a significant pool of potential buyers actively looking for properties like yours. Imagine, your highest bidder could very well be one of those 1,200 individuals who were captivated by the video.
Potential Seller: Interesting. But how does this set you apart from other agents?
You: Great question. Many of my competitors aren't harnessing the power of platforms like TikTok. This could mean that they're missing out on a large chunk of potential buyers who are active on these platforms. By using innovative approaches like this, I ensure that your property is exposed to every relevant audience, increasing the chances of attracting the right buyer.
Potential Seller: I've never thought about it that way.
You: It's all about staying ahead of the curve and adapting to the changing landscape of real estate. So, I wanted to discuss the possibility of running a similar social media campaign for your property as we prepare to list it on the market. This strategy has the potential to amplify interest and generate an even more robust response.
Potential Seller: That sounds intriguing. Can you tell me more about how this would work?
You: Of course, I'd be happy to provide more details. Let's schedule a convenient time for us to sit down and discuss this in greater depth. Your property has tremendous potential, and I'm excited to explore these avenues to ensure you get the best possible outcome.
Potential Seller: Alright, I'm intrigued. Let's set up a meeting.
You: Wonderful! I appreciate your openness, Mrs. Seller. I'll coordinate with you to find a suitable time for our meeting. In the meantime, if you have any questions, feel free to reach out. Looking forward to helping you make the most of this opportunity.
Potential Seller: Thank you, [Your Name]. I'm looking forward to it.
You: My pleasure, Mrs. Seller. Have a great day, and we'll be in touch soon.
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